Virgínia Mimoso

Virgínia Mimoso is a seasoned marketing professional with extensive experience in trade marketing and brand management across various industries. Currently serving as the Sr. Trade Marketing Manager at Wella Company, Virgínia leads the national business strategy for Premium Beauty Stores and Visual Merchandising, focusing on growth and premiumization. Prior to this role, Virgínia spent over a decade at Colgate-Palmolive in multiple senior marketing positions, managing categories such as Toothbrushes and Toothpaste while driving innovative projects and campaigns that resulted in market share recovery and significant sales growth. Virgínia's career also includes impactful roles at Nestlé Brasil, Dairy Partners Americas, BRF, Kraft Foods, and an early role as an English teacher. Virgínia holds multiple MBA degrees and has completed language studies in Spanish and English.