Wellblūm
Natasha Maddison is an accomplished marketing professional with 16 years of experience, including 8 years in affiliate and partner marketing. In January 2023, Natasha founded Gelato Marketing, serving as an Independent Affiliate Marketing Consultant, helping clients develop comprehensive marketing strategies that enhance performance while upholding brand values. Additionally, Natasha holds the position of Affiliates & Partnerships Account Director at Wellblūm and serves as a Style Columnist for Wharf Life, where insights on fashion, beauty, and lifestyle trends are shared. Previous roles include Account Director at Silverbean, Owner of Pazza, and positions in buying and merchandising at Fashion Union and kirens international ltd. Natasha earned a BA in Fashion Design from the University for the Creative Arts and has a background in A Levels and GCSEs.
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Wellblūm
Wellblūm is a boutique agency specializing in data-driven strategies and strong publisher relationships to source, recruit, and optimize affiliate and influencer programs for maximum growth. From comprehensive affiliate management to targeted, performance-focused PR campaigns, we help D2C and Amazon brands scale efficiently while safeguarding their reputation. Whether you're launching or optimizing a program, our tailored solutions drive impactful, incremental revenue.