Shamsa J.

Shamsa J. is an accomplished leader in data science and analytics, currently serving as SVP and Head of Media & Owned Channel Science at Wells Fargo since March 2022. Prior to this role, Shamsa held significant positions including GVP and Global Head of Data & Analytics at Abercrombie & Fitch Co. and SVP of Data & Analysis at Digitas North America. Other notable roles include SVP of Head of Data Science at INNOCEAN USA, Vice President of Analytics at Cramer-Krasselt, Founder and CEO of Found Mojo, Inc., and Partner/Senior Manager of Digital Analytics and Optimization at Ogilvy & Mather. Shamsa's diverse experience also includes positions in analytics at Orbitz.com, United Airlines, and Standard Register, demonstrating a strong background in digital analytics and marketing research.