Amanda McKinney

Head of Marketing at Wellthi

Amanda McKinney has extensive work experience in marketing and brand strategy. Amanda is currently the Head of Marketing at Wellthi. Prior to this, Amanda worked as a Principal Marketing Consultant at SGC Marketing Consulting, where they led strategic promotional marketing campaigns and was involved in global sports partnerships. Amanda also served as the Sr. Director of Marketing, Brand Strategy, Creative, Media, and Retail at Momentum Financial Services Group, overseeing the development and execution of integrated marketing campaigns. Amanda's previous roles include Director of Cause Marketing and Corporate Alliances at USO, VP Account Director at Leo Burnett/Publicis Groupe, and Account Director at Arc Worldwide/Publicis Groupe. Amanda has a strong track record of driving business growth, managing relationships with corporate partners, and developing innovative marketing campaigns. Amanda started their career at McDonald's Corporation, where they worked in marketing and legal roles, collaborating with internal and external stakeholders to uphold marketing and legal standards and protect the McDonald's brand.

Amanda McKinney obtained a Bachelor of Arts degree in Marketing and Communications from DePaul University. Additionally, they have a certification in Marketing from the Charles H. Kellstadt Graduate School of Business at DePaul University.

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Timeline

  • Head of Marketing

    January, 2023 - present