Rich MacKey

Rich Mackey is an accomplished marketing professional with extensive experience in both corporate and educational settings. Currently serving as President and CEO of Antidote 71 since January 2016, Rich specializes in digital and traditional marketing with a focus on lead generation campaigns. In addition to executive leadership, Rich shares expertise as an adjunct instructor at Western Iowa Tech Community College and an adjunct professor at Morningside College, teaching courses in social media and digital marketing. Previous roles include Vice President of Corporate Communication and Marketing at LPL Financial, and Senior Director of Consumer Marketing at Cricket Communications, where Rich drove brand development and integrated marketing strategies. Rich also operates Rich Mackey Photography, emphasizing fine art and candid photography, alongside a solid educational foundation from Morningside University, where a Bachelor of Arts in Corporate Communication and Business Marketing was earned.