Franziska Falk serves as Associate Director DACH at Whalar since March 2024, following a comprehensive career in account management and influencer relations. Previously, at eqolot from March 2018 to June 2023, Franziska led a team of up to 15 employees in influencer marketing campaigns and strategic account development. Other notable roles include Senior Account Manager at EXIT Media GmbH and Account Manager at Heimat Werbeagentur GmbH, where Franziska coordinated major campaigns for clients such as Google and HORNBACH. Educational credentials include a Bachelor of Arts in Business Communications from Hochschule für Technik und Wirtschaft, a diploma in Media and Graphic Design from L4 - Institut für Digitale Kommunikation, and an Abitur from Wilhelm-von-Siemens-Gymnasium.