Caleb W. Smith

Caleb W. Smith is an accomplished communications strategist with extensive experience in social and content strategy. Currently serving in a communications strategy role at Wieden + Kennedy since January 2020, Caleb previously held various positions at Giant Spoon from April 2014 to January 2020, including VP, Director of Social & Content Strategy, and Senior Strategist. Earlier roles include Senior Social Engagement Strategist at Translation LLC and Social Strategist at OMD USA, where Caleb contributed to innovative social strategies from September 2009 to April 2014. Caleb holds both a Bachelor’s and a Master’s degree in Communication from North Carolina State University.