AP

Andrea Ponce

Client Partner at WILD FI

Andrea Ponce is a skilled marketing professional with a diverse background in account management and brand strategy. Currently serving as a Client Partner at WILD FI since November 2023, Andrea has previously held the position of Senior Brand Manager at Benaprés & Lyon, where notable campaigns included Lollapalooza Doritos 2023 and "Sin Lay's no hay partido" for Lay's. Prior to that, experience as a Senior Account Executive at MODO involved managing digital campaigns and team coordination. Andrea has also worked at BOND. in various roles, including Account Executive and Assistant for new projects, focusing on digital and mass campaigns, project management, and strategic analysis. Early career stages included account management at Buena Buena and internships at Pedro Juan y Diego Publicidad, where contributions involved market studies and creative campaign development. Andrea holds a degree in Advertising from Universidad del Pacífico, completed in 2017.

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