Alejandra Velarde is a seasoned digital marketing professional with extensive experience in social media management and strategic marketing across various industries. Currently serving as Digital Marketing Manager at WildBrain since November 2023, Alejandra leads comprehensive marketing initiatives for corporate and studio accounts. Previously held the role of Social Media Manager at WildBrain Studios from October 2020 to November 2023, driving significant engagement growth through data-driven campaigns. Alejandra's earlier positions at RBC spanned over five years, during which time Alejandra developed and optimized large-scale social media campaigns, successfully increased traffic and engagement, and managed recruitment marketing strategies across multiple countries. Alejandra's career beginnings included various roles at RBC Insurance, where insights into social media strategies were cultivated. Alejandra holds an Honours Bachelor of Business Administration (BBA) in Marketing from Goodman School of Business at Brock University and has a Marketing diploma from Sheridan College.
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