Caitlin Geehan

Caitlin Geehan's work experience includes multiple roles in the marketing and sales industry. Caitlin started their career in 2009 as a Digital Marketing Intern at Clear Channel Radio. In 2010, they held internships at sweetriot and Billboard, where they gained experience in marketing and digital roles. From 2010 to 2012, Caitlin worked as a Marketing Intern and an International Marketing Intern at Columbia Records. In 2012, they interned at Viacom as a CMT Integrated Marketing Intern and at RCA Records as a Strategic Marketing Intern. Caitlin then joined Sony Music Entertainment in 2012 and worked their way up from an International Marketing Coordinator to an International Marketing Specialist to an International Marketing Manager. Caitlin created global marketing strategies for Sony Music artists and collaborated with various teams to implement them. In 2018, Caitlin worked as an MBA Brand Management Intern at Beam Suntory, where they developed and implemented a multicultural strategy for Jim Beam. Currently, they are working at Wilkins Media, initially as a Director of Sales and Marketing Strategy, and then promoted to Vice President of Corporate Strategy in 2022.

Caitlin Geehan completed their education at the following institutions:

- From 2017 to 2019, they attended The University of Chicago Booth School of Business, where they earned a Master of Business Administration (MBA) degree. Their concentrations during their MBA program were in Marketing Management, Strategic Management, and Economics.

- From 2008 to 2012, Caitlin studied at NYU Stern School of Business and obtained a Bachelor of Science (BS) degree. Their field of study focused on Marketing, with a specialization in Entertainment & Media.

- Prior to their undergraduate studies, they attended St. Joseph Hill Academy High School from 2004 to 2008.

In addition to their formal education, Caitlin has also obtained several certifications:

- In July 2020, they received an Email Marketing Certification from HubSpot.

- In the same month of July 2020, Caitlin obtained Google Ads Display Certification, Google Ads Measurement Certification, and Google Ads Search Certification, all from Google.