Tracy Rife

Tracy Rife currently serves as the Director of Client Partnerships at Wilkins Media, a position held since October 2023. Prior experience includes roles as Local Sales Manager and Account Executive at Key-Ads, Inc. from September 2019 to October 2023, and as Business Development Coordinator at Sawdey Solution Services from April 2018 to September 2019. Additionally, Tracy has worked as an Account Executive at WDTN-TV, as well as in various sales roles at Lamar Advertising Company and Panini North America, Inc. Tracy's early career includes positions at WorkflowOne and LexisNexis, along with experience in wine distribution and sales at Heidelberg Distributing. Tracy Rife holds an Associate of Science degree in Communication from Sinclair Community College.