Alexandra Ware

Alexandra Ware is a seasoned professional in design, marketing, and business strategy with a diverse background spanning several roles. Currently serving as a Senior Designer at welcome and operating as Founder of Bloom Consulting Australia, Alexandra consults for individuals and small businesses, offering a range of creative services. Experience includes working as a Sales Specialist and Brand Marketing Consultant at Maximum Solar Australia, Founder of Xela Creative Studio, and as a professional recording artist and performer under the name Xela. Previous positions also encompass roles in graphic design and brand strategy at OysterCatchers NZ, National Business Development Manager at triiyo, and a Product Expert at Reposit Power. Alexandra holds degrees in Visual Communication Design, Creative Arts, and Jazz Improvisation from institutions such as Massey University and Deakin University.