Matthew Hoffman is an accomplished entrepreneur and sales leader with extensive experience in the blockchain and tech industries. Currently serving in a sales role at Winston Water Cooler, Ltd., Hoffman is also the Founder and President of Startup Alpha Inc., a blockchain venture builder. Previously, Hoffman founded several innovative platforms, including DAKAN.IO, a marketplace for collectibles, and PLAYBOOK DAO, which focuses on scalable utility token strategies. With notable positions such as Chief Solutions Architect at MintGate and Division President at Kigo, Hoffman's expertise spans sales strategy, technology-driven solutions, and community engagement in Web3. An alumnus of Florida State University with a degree in Marketing and International Affairs, Hoffman has a proven track record of enhancing sales performance and driving significant business growth.