Krisha Mehta

Krisha Mehta is an experienced professional specializing in banking and digital product innovation. Currently serving as the Segment Innovation Lead at Wio Bank, Krisha launched the bank's first consumer banking proposition, Wio Personal, and conducted market research to develop a strong value proposition. Previously, as Strategic Initiatives Manager in the CEO Office at Wio Bank, Krisha spearheaded the strategic development of the bank's first family/youth proposition. At Liv. Bank, Krisha was the Digital Product Lead, launching the Liv Credit Card and a digital-only customer service model, while also developing an AI-based ChatBot. Krisha's diverse background includes internships at Emirates NBD, Boeing, and Unilever, along with leadership experience as Executive Director of the HPAIR 2013 conference. Krisha holds a Bachelor's degree in Finance from the American University in Dubai and a credential in Product Strategy from Kellogg Executive Education.