Mariana Coelho

Head Of Automation at Wise Pirates

Mariana Coelho is a marketing and automation expert with extensive experience in digital marketing and communication strategies. Currently serving as Head of Salesforce & Automation at Wise Pirates since September 2018, Mariana has previously held roles including Marketing Specialist at DelightFULL and UK Brand Ambassador & Marketing Specialist, where responsibilities included CRM management, social media management, and online advertising. Additional experience includes serving as UK Correspondent for Coveted Magazine and working as a Marketing & Communication Intern at Universidade do Porto. Mariana possesses a solid educational background, with certifications in various marketing and digital tools from ISDI and a degree in Marketing Management from Universidade da Maia.

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Porto, Portugal

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Wise Pirates

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We are here with one purpose: to help growing businesses through digital projects in an unprecedented way – at no risk. What we propose is to forget presentations. To avoid too many meetings and concentrate in results. To use agile and low-level risk, prototyping fast and cheap the best campaigns and solutions to clients'​ goals, being it leads, conversions, sales or any other relevant KPI, always business oriented. We will help transform businesses. We are not a PPC agency. We don’t even see ourselves as a marketing agency. What we are is digital business partners. We are here to help results evolve and businesses develop in a much faster way, with I&D at the core. Forget tradicional models of online advertising. We do it in a completely different way, including tech innovations made by our team. We’re paid based on results, and therefore have a total obsession for performance, at all levels and in all projects. That makes a difference in terms of transparency. More than chasing growth, we look at it in a sustainable, long term business vision, considering LTV as a central and practical KPI for investment ROI consideration. Clients will benefit not only from the experience our team has, but also from an Innovation by Design mindset: we might not be genius every day, but will fail cheap and adapt fast. We are small and boutique, but competitive, affordable, that uses research and innovation solutions that make a difference. Certified by Google and with specialists in all digital platforms we have been working with projects in Education, Ecommerce, Entertainment, Events, F&B, Tourism and Fashion Industry. Our crew has over a decade of experience in digital and advertising with some of the biggest brands in the world: Chervrolet, Coca Cola, El Corte Inglés,, etc), but also with many small and local businesses and startups. It’s not really about size, but about focus, self learning every day and the right attitude for maximum revenue and minimum risk.