Fidel Francisco Cruz Urzua currently serves as Gerente de desarrollo de negocio at Wisetrack Corp and holds the position of Alianzas corporativas at Silver People, both since 2023. With extensive experience, Fidel has been Gerente Comercial at Transportes Labbe since 2015 and Gerente general at Cerveceria Raices since 2012. Additionally, Fidel has been involved with Cerveza Cautiva as Gerente Comercial y Socio since 2011 and has served as Gerente de operaciones at Dole Thomsen S.A since 2002. Educationally, Fidel is pursuing an Ingenieria en administracion control de gestion at Universidad San Sebastián, with a diploma in Processing of Agricultural and Food Products from Pontificia Universidad Católica de Valparaíso. Previous studies include Commercial Engineering at Universidad de Artes, Ciencias y Comunicación and completion of a program at Duoc UC from 2003 to 2007.
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