Barry Epstein is currently serving as the Copy Lead at Wistia since July 2023. Prior experience includes a role as Senior Manager of Copywriting at CarGurus from November 2018 to March 2023, where Barry led digital and traditional copy strategies for direct-to-consumer products across multiple channels. Earlier experience features a position as Senior Copywriter at Wayfair from June 2016 to November 2018, where Barry achieved notable successes including the development of high-performing promotional campaigns and mentoring junior writers. Additional roles encompass Product Copywriter at Bluefly, crafting product descriptions for over 3,000 fashion brands, and Freelance Content Writer at Weber Shandwick, producing award-winning content for Novartis. Barry holds a Bachelor of Business Administration from the Isenberg School of Management at UMass Amherst, earned between 2006 and 2010.