Siv Anita Søraa

Siv Anita Søraa has over 20 years of experience in sales and marketing, with a focus on office supplies and consumables. Siv currently holds the position of Sales & Marketing, Office & Consumables at Wittusen & Jensen. Prior to their current role, Søraa served as Marketing & Merchandising Manager Norway at Staples from April 2008 to January 2018. In this role, they were responsible for leading omnichannel marketing and category development for Staples Norway; Staples Advantage (business market), Emo (wholesale), Staples Retail (store) and Staples Online (e-commerce). Siv also managed category management and marketing campaign execution across all channels, negotiated supplier contracts, and oversaw a team of 20 people.

Søraa began their career in sales and marketing at Map Merchant Group in March 2004, where they managed key accounts and sales of office paper for one of Norway's largest paper wholesalers, Antalis. Siv then went on to hold the position of Key Account Manager at Spektra Innredninger AS from April 1999 to February 2004, before taking on the role of Concept Manager at Tusenbein Engros AS from August 1997 to March 1999.

Siv Anita Søraa has a background in marketing and public relations from BI Norwegian Business School. Siv also has a degree in information and social contact from the same school. In addition, they have taken courses in negotiation and English at NIMA and Berlitz Norge, respectively.

They are on a team with Finn Roger Andersen - Account Manager, Office & Consumables, Ronni Johnsen - Account Manager, Office & Consumables. Siv Anita Søraa reports to Bjørnar Sørensen, Purchasing Manager, Office & Consumables.