WK Kellogg Co
Bruce brings significant, broad-based sales and customer expertise to the role of Chief Customer Officer of WK Kellogg Co. Throughout his nearly 25 years at Kellogg, Bruce held a variety of leadership roles across sales and customer marketing in both cereal and snacks, including as Senior Vice President, Western Customer Teams, and Senior Vice President, National Customer Teams. Most recently, as Vice President, Customer Strategy and Planning, he led significant projects to integrate, optimize and position the Company, and his team members, for future growth. Prior to Kellogg, Bruce held sales roles at Mott’s USA and The Dial Corporation.
WK Kellogg Co
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At WK Kellogg Co, we bring our best to everyone, every day through our trusted foods and brands. Our journey began in 1894, when our founder W.K. Kellogg reimagined the future of food with the creation of Corn Flakes, changing breakfast forever. Since then, we have embraced the same spirit of innovation and entrepreneurship in everything we do, channeling our founder’s passion and commitment to creating high quality and delicious products while fostering communities. Our iconic brand portfolio includes Frosted Flakes, Rice Krispies, Froot Loops, Kashi, Special K, Raisin Bran, and Bear Naked. With a presence in the majority of households across North America, our brands play a key role in enhancing the lives of millions of consumers every day, promoting a strong sense of physical, emotional and societal wellbeing. Our beloved brand characters, including Tony the Tiger and Toucan Sam, represent our deep connections with the consumers and communities we serve.