WNBA
Lauren Dwyer is a seasoned professional in sports administration and development, currently serving as Senior Director of Growth & Innovation at the WNBA, a position held since February 2020. Prior to this role, Lauren was the Director of Digital Sport at Sportradar US, enhancing digital engagement within the sports industry. Lauren's extensive experience at Columbia University in the City of New York involved various leadership roles in Athletics Development, where skills in strategic analysis and alumni relations led to significant fundraising successes. Lauren began their career with multiple internships across the sports and media sectors, showcasing a strong foundation in event management, marketing, and communications. Lauren holds an MBA from Columbia Business School and a Bachelor of Arts in American Studies from Columbia University.
WNBA
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The Women’s National Basketball Association, or WNBA, is a professional basketball league comprised of 12 teams featuring the best women’s basketball players in the world. The WNBA was founded on April 24, 1996, and the first season began in 1997. The 2017 season is the 21st in league history.