Wolverine Worldwide
Alyssa Lett is an experienced marketing professional currently serving as the Senior Global Marketing Manager for Saucony Channel Marketing at Wolverine Worldwide since June 2022. Alyssa is responsible for developing channel marketing strategies across various sales channels, leading a team to execute integrated retail marketing programs. Previous roles include Marketing Manager for Harley-Davidson Licensed Footwear, where Alyssa coordinated marketing efforts across multiple regions and collaborated on global campaigns, and National Retail Account Manager at UFP Retail Solutions. Alyssa's background also includes positions at BISSELL Homecare, Universal Forest Products, and Amway, with a strong focus on retail marketing, brand management, and product development. Alyssa holds a B.S. in Communications, Marketing, and Public Relations from Grand Valley State University.
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Wolverine Worldwide
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Wolverine World Wide, Inc. or Wolverine Worldwide is an American footwear manufacturer based in Rockford, Michigan, known for its own brand, Wolverine Boots and Shoes, as well as its subsidiaries such as Hush Puppies and Merrell.