Laura M. has a dynamic background in sales and demand generation, currently serving as an SDR | BDR at WoowUp since October 2024. Prior experience includes roles as an SDR | Demand Generation at icomm, where Laura M. focused on harmonizing marketing automation strategies, and as a Lider Master Broker at Habi. Additionally, Laura M. worked as a Broker, generating demand in the LATAM market and developing business strategies. Previous experience also includes serving as Demand Generation B2B at Seguros Bolívar S.A., implementing marketing strategies. Academic qualifications include a degree in Psychology from Politécnico Grancolombiano, a Digital Ad Certificate, and multiple certifications from HubSpot Academy in sales-related skills and marketing activities.