Tiina Marttinen

Business Director at WordDive

Tiina Marttinen has a diverse work experience spanning several companies and roles. Most recently, they have been working as the Business Director at WordDive since January 2022. In this position, their responsibilities include managing the business, strategic planning, and leading the WordDive team.

Prior to WordDive, Tiina worked at Foibekartano from March 2021 to December 2021. During this time, they held the role of Director, communications, marketing, and customer experience. Tiina also served as an Advisory Board Member and provided consulting services in brand, marketing, and communications.

Before Foibekartano, Tiina spent many years at Terveystalo, starting in December 2012. Their roles at Terveystalo included Marketing Director, Head of brand and consumer marketing, and Service development and marketing manager. In these positions, they were responsible for various aspects of marketing, brand strategy, and generating business growth.

Tiina also has experience as a Marketing Manager at Laattapiste Oy, where they focused on marketing and communications strategy and brand redefinition through service design. Additionally, they worked as a Partner and Entrepreneur at Zola Communications Oy / Markkinointi Tiima tmi, providing marketing and communications consulting services to small and medium-sized companies.

Beginning in 1993, Tiina held the position of Marketing Manager at Vaasan & Vaasan Oy. During their time there, they were responsible for marketing crispbread and frozen bakery products to both consumers and business-to-business clients.

Overall, Tiina Marttinen has demonstrated expertise in business management, strategic planning, brand development, marketing, and communications throughout their career.

Tiina Marttinen completed their education at Helsingin kauppakorkeakoulu from 1986 to 1992, earning a Master of Science (MS) degree in Economics with a specialization in Marketing. In addition to their formal education, they obtained certifications in various fields. In February 2021, they became a Certified Advisory Board Member from Helsingin seudun kauppakamari - Helsinki Region Chamber of Commerce. In June 2019, they completed the CMO2 Digital marketing acceleration course offered by Marketing Finland.

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Timeline

  • Business Director

    January, 2022 - present