Cinzia H.

Cinzia H. has extensive experience in marketing, brand management, and event operations, primarily within the sports industry. Since 2008, Cinzia has worked with World Athletics, focusing on marketing, brand development, and commercial partnerships. Prior experience includes positions in marketing services at IAAF and as a marketing consultant/event manager at FIBA from 2000 to 2006. Cinzia also managed event operations and VIP hospitality services for the Memorial Cup in 2005 and served as a venue manager for the FIFA World Cup in 2000. Earlier roles include event management at ISL Marketing from 1988 to 2000, where Cinzia contributed to various sports organizations, and a brief stint as a business consultant for Mercedes-Benz AG in 1995, managing the guest hospitality program for the World Championships in Gothenburg.