World Racing Group
Jeff Hachmann has a diverse work experience in various roles within the motorsports industry. Jeff started their career at US Smokeless Company in 1991 as a Regional Marketing Promotions Manager and held this position until 2000. In 2001, they joined Homestead-Miami Speedway as the Director of Marketing, where they were responsible for managing a team and all aspects of the Marketing Department. During their time at Homestead-Miami Speedway, they developed strategic marketing plans, organized events, and managed sponsor support and activation. Jeff then worked as an Account Director at Octagon/Bank of America from 2007 to 2008. In 2008, they had short tenures as a Race Official at Lowe's Motor Speedway and as a Marketing Consultant at Homestead-Miami Speedway. Jeff joined Robby Gordon Motorsports in 2009 as the Director of Marketing, and later that year, they returned to World Racing Group as the General Manager/Director of Sales & Marketing. Since 2010, they have been serving as the Executive Director of Events at World Racing Group.
Jeff Hachmann studied Business Administration at Onondaga Community College.
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World Racing Group
We are the leader in short-track dirt racing, focusing on the US and Canada. Our touring series include the World of Outlaws NOS Energy Drink Sprint Cars, World of Outlaws Morton Building Late Models, Super DIRTcar Big Block Modifieds, Summer Nationals and the Summit Racing Equipment Modified Nationals. We sanction 14 different car divisions at over a hundred North American racetracks. We stream events to fans around the world through our DIRTVision service. We promote some of the biggest dirt racing events of the year, such as Super DIRT Week, DIRTcar Nationals and World Short Track Championships.