Adam McAllister

Adam McAllister has extensive work experience in performance marketing. Adam is currently working as the Performance Marketing Director at Zepz since September 2022. Prior to this, they held the same position at WorldRemit starting in September 2021. Adam also served as the Performance Marketing Lead at WorldRemit from August 2021 to November 2022. Before that, they worked at Merkle | Periscopix, where they held various positions including Senior Manager from June 2020 to August 2021, Manager from July 2018 to June 2020, Senior Account Manager from July 2017 to July 2018, and Account Manager from March 2016 to July 2017.

Adam McAllister attended Queen's University Belfast from 2011 to 2014, where they pursued a degree in English with Creative Writing, specifically focusing on English Literature. In addition to their formal education, Adam has obtained several certifications, including Google Ads Fundamentals, Bing Ads Fundamentals, Display Advertising, Mobile Advertising, SA360 Advertising, Shopping Advertising, and Video Advertising. These certifications were obtained in March 2016 from Google and Microsoft. Adam also completed a TEFL (Teaching English as a Foreign Language) course, although the specific institution and date of completion are not provided.