Annie Tran

Annie Tran currently serves as the Director of Digital & AdTech Operations at WPP Media, managing efforts for the Nestlé Group since July 2022. Previous roles include significant leadership positions at EssenceMediacom, where Annie led analytics operations across EMEA and directed Digital Analytics in France, as well as roles at OMD Worldwide and STORETAIL, focusing on digital strategy and e-retail effectiveness. Annie's extensive experience involves engagement with stakeholders for product development and implementation, guiding local agencies on tech strategies, and optimizing digital campaign performance. Academic qualifications include a Master's degree in Communication and Brand Strategy from Sup de Pub, along with ongoing studies at the University of Chicago in Linguistics and a Bachelor's degree from Institut Etudes Anglophones Charles V.