Subhomita Gupta

Subhomita Gupta is a seasoned professional in programmatic media and ad operations with extensive experience in leading roles. Currently serving as Senior Director Programmatic at GroupM since September 2021, Subhomita has previously held significant positions at ZEE5 Global as Programmatic Selling Head & Ad Tech, where responsibilities included coordinating with agencies for media buying and developing programmatic strategies. Prior experience includes Group Head Programmatic at Omnicom Media Group India and Lead Ad Operations at Network18 Media & Investments Limited. Subhomita possesses strong expertise in Google Advertising Tools and a proven track record of enhancing business revenues and optimizing advertising campaigns across various platforms. Subhomita holds a PGDM in E-Commerce from the Welingkar Institute of Management and a Bachelor's degree in Information Technology from the University of Mumbai.