Nicole McMullin

Assistant News Director at ABC 8NEWS WRIC - Nexstar Media Group

Nicole McMullin, MBA has extensive work experience in the field of media and communications. Nicole is currently serving as the Assistant News Director at ABC 8NEWS WRIC - Nexstar Media Group, where they lead and coaches the news reporting team, ensuring the delivery of daily reports across various platforms. Prior to this role, they were the Digital Executive Producer and Content Manager at the same organization, responsible for audience growth, digital reporting, and multiplatform storytelling.

Before joining ABC 8NEWS WRIC, Nicole worked at the Richmond Times-Dispatch in various roles. As the Marketing Director, they engaged the community through events and developed innovative marketing solutions for audience and revenue growth. Nicole also served as the Online Brand Director, where they led efforts to tell the brand story of the Richmond Times-Dispatch through integrated marketing tactics. In their role as the Digital Content Director, they managed a team of digital media specialists and oversaw various digital projects. Nicole also worked as the Digital Product Manager and New Media Manager at the Richmond Times-Dispatch, focusing on content management and multimedia storytelling.

Additionally, Nicole gained teaching experience as an Adjunct Professor at Virginia Commonwealth University, where they taught Online Journalism II. Nicole also has prior experience as an Online Content Coordinator at Media General.

Before their professional career, Nicole worked as a Freelance Writer, producing news articles, entertainment features, and advertising copy for various clients. Nicole also gained experience as a Metro News Intern at the Richmond Times-Dispatch and as a Staff Writer at Tribeside.com.

Overall, Nicole McMullin's work experience showcases their expertise in digital media, content management, audience engagement, and marketing. Their leadership and mentoring skills have been instrumental in driving successful news reporting and audience growth.

Nicole McMullin, MBA, completed their Master of Business Administration (MBA) degree from Virginia Commonwealth University - School of Business between 2019 and 2021. Prior to that, they attended Virginia Union University, where they obtained their Bachelor of Arts (BA) degree in Mass Communications. No specific start and end years are available for their undergraduate degree.

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Timeline

  • Assistant News Director

    April, 2022 - present

  • Digital Executive Producer And Content Manager

    March, 2020