Yujun Wu

Marketing Director APAC at WTA

Yujun Wu is a seasoned marketing professional with extensive experience in the sports and media sectors. Currently serving as the Marketing Director for APAC at WTA since February 2025, Yujun previously held the position of Head of Brand Experience for Greater China at On from June 2022 to July 2024, leading a team and implementing integrated marketing strategies. Prior roles include Senior Business Director for Basketball and FIFA Account Director at Mailman, where responsibilities included managing large teams and overseeing significant sporting events, such as the Russia World Cup 2018. Other experiences encompass working as Social Media Manager at Olympic Channel and WWE, as well as various freelance roles across notable organizations. Yujun holds a Master of Arts in Sports Media and Sports Communication from Deutsche Sporthochschule Köln and a Bachelor's degree in Communication and Media Studies from Beijing Sport University.

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WTA

Founded by Billie Jean King in 1973 on the principle of equal opportunity, the WTA is the global leader in women’s professional sports. The WTA is one of the world’s most recognizable and high-profile sports organizations, consisting of more than 1650 players representing approximately 85 nations, all competing to earn WTA rankings points and prestigious tournament titles. The Hologic WTA Tour comprises of over 50 events and four Grand Slams, spanning six continents and nearly 30 countries and regions with a global audience of over 700 million. The Hologic WTA Tour culminates with the WTA Finals, honoring the season’s top singles and doubles players based on the final standings of the Race to the WTA Finals leaderboard. Further information on the WTA can be found at www.wtatennis.com. Championing women to compete fiercely and live fully. We do it for the game 🎾


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