Rodrigo Pérez Estrada is a seasoned Sr Product Designer specializing in Discovery, Strategy, and User Research, currently employed at Xapo Bank since June 2023, focusing on Onboarding/KYC initiatives. Previously, Rodrigo held similar roles at Caribou and Yerbo, where significant contributions included the design and implementation of a design system and the development of features that substantially improved user activation rates. Rodrigo's background also includes work as a Sr UX Designer at Shop Your Way and Mercado Libre, leading product documentation and overseeing the design of a new credit card product. Rodrigo co-founded a user experience studio and possesses a solid educational foundation with an MBA from EAE Business School and degrees in Graphic Design and Advertisement from Universidad Empresarial 'Siglo 21'.
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