Jianxin Li

Jianxin Li, also known as Jake, has a diverse and extensive work experience. Jianxin(Jake) started their career in 2012 at Baidu as a Supply Chain New Initiative Manager and Management Trainee. Jianxin(Jake) then moved on to NativeX in 2017, serving as an Advertising Operation Director. Later, they joined Mobvista as an Advertising Operations Manager in 2014 and eventually became the company's Head of Client Success & Go-to-market Product, Senior Director in 2019. In 2020, they assumed the role of VP of Client Success & Advertising Operation at Nativex. After that, they worked at DingTalk as a Product and Commercialization Operation Expert. Currently, they hold the position of Head of Global Agency Partnership at Xiaohongshu, a role they started in May 2023.

Jianxin (Jake) Li obtained a Master of Business Administration (MBA) degree from The Hong Kong University of Science and Technology in 2022. Prior to that, they completed their Bachelor's degree in Computer Science, with a second major in Marketing, from Guangdong University of Foreign Studies in 2012.