Ralitza Bekyarska is an experienced professional in the fields of marketing and education, currently serving as a Lecturer at Xplora Academy since November 2021 and as the Manager of the Google Performance Team at XploraBG since April 2016. Previous roles include Google AdWords Specialist at HutsJWT Sofia from March 2014 to March 2016, where responsibilities involved managing various Google advertising campaigns and analyzing data. Ralitza has a background in marketing assistance and copywriting from internships at Commission Share and Trenkwalder Bulgaria, respectively. Ralitza earned a Master's Degree in Advertising Management from New Bulgarian University (2014-2016) and a Bachelor's Degree in Journalism from Sofia University (2010-2014). Additionally, Ralitza was a member of the Student Council at Sofia University from March 2011 to December 2013.
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