Santiago Coppiano

Santiago Coppiano is an experienced sales leader currently serving as the VP of Sales for Spanish Speaking Latam at Yalo, overseeing commercial operations across Mexico, Central America, the Caribbean, and South America. Previously, Santiago held various leadership roles including VP of Sales South Latam at Yalo, Enterprise Account Director for Salesforce Commerce Cloud, and Global Head of Restaurants Acquisition at Rappi, where significant growth in merchant acquisition was achieved. Santiago also served in key positions at SAP, focusing on customer experience and analytics, and began the career at IBM as sales management support. Educational credentials include a Bachelor of Business Administration and a Bachelor's Degree in Economics from Universidad de los Andes, along with a Master's in Digital Marketing & E-Commerce from Universitat de Barcelona, and participation in a Venture Capital program at Latitud.