Miray Soydan, MBA, currently serves as the Mass Segment Marketing Department Manager at Yapı Kredi since November 2016, where responsibilities include delivering individual customer strategies and managing a team to implement marketing activities for payroll customers, pensioners, and other mass customers. Prior experience includes roles at Turk Telekom focusing on SME segment marketing and at HSBC, where marketing and segment management for HSBC Advance and HSBC Premier were key responsibilities. Miray also worked as an Independent Marketing Strategy Consultant and held a position as a Graduate Research and Teaching Assistant at The George Washington University. Educational qualifications include an MBA in Marketing from The George Washington University and a BSc in Industrial Engineering from Koç University.
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