Joanna Cochran

Joanna Cochran has a strong background in marketing and communications. Joanna is currently employed at YETI, where they have held various positions since 2019. Joanna'smost recent role is Senior Director, Marketing Communications, a position they have held since February 2022. Prior to this, they were Director, Marketing Communications from February 2021 to March 2022, and Director, PR & Communications from May 2019 to February 2021.

Before joining YETI, Joanna worked at Whole Foods Market as the Global Consumer PR Team Lead from March 2017 to April 2019. Prior to that, they were Vice President - Consumer at Cohn & Wolfe from November 2013 to March 2017.

Joanna's earlier experience includes roles at WCG, where they served as Director from April 2013 to November 2013, and as Senior Manager from November 2010 to March 2013. Joanna also worked as Managing Supervisor at Marina Maher Communications from May 2008 to November 2010, and as Senior Account Manager at Noise Marketing from September 2007 to May 2008.

Joanna's career began at The Thomas Collective, where they worked as an Account Manager from August 2006 to August 2007. Joanna also gained valuable experience at Martha Stewart Living Omnimedia, serving as Associate Product Manager from 2004 to 2006, and as Advertising Project Coordinator from 2002 to 2004.

Joanna Cochran attended Syracuse University from 1998 to 2002, where they obtained a Bachelor of Science degree in Public Relations.