Tiia Nyholm is an accomplished professional in digital development and transformation, currently serving as Development Director at Yliopiston Apteekki since January 2015, where responsibilities include leading corporate transformation strategies and a comprehensive data and analytics strategy. With experience in executive roles, Tiia has successfully managed a P&L responsibility for healthcare services, directed digital transformation initiatives, and spearheaded business development efforts in various organizations including Bristol-Myers Squibb and Sanoma Media Finland. Tiia holds a Master of Arts in Finnish language, marketing, and international business from the University of Helsinki and completed an international business program at Kolej Universiti HELP.
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