Bonnka Lim

Chief Marketing Officer at YOOM

Bonnka Lim has a diverse and extensive work experience in the gaming and technology industry. Currently, they hold the position of Chief Marketing Officer at YOOM, a deep tech company that specializes in volumetric technology. In this role, they are responsible for leading the company's marketing efforts and pioneering new ways for people to communicate and consume content in the Metaverse and Web3.

Before YOOM, Bonnka worked at Warner Bros. Entertainment for over a decade, where they held various roles of increasing responsibility. Bonnka'smost recent position at Warner Bros. was Vice President of Content Marketing & Partnerships, where they led and managed a full marketing vertical at a global level and across the WB Games portfolio. Bonnka'steam focused on broadening the audience of gaming brands and generating social conversation through strategies and activations.

Prior to that, Bonnka served as the Executive Director of Content Marketing & Partnerships at Warner Bros., where they built and developed a new marketing vertical called the Content Team. Bonnka integrated new functions such as social and community into the team and executed key programs such as the MK11 Reveal Event and collaborations with brands like UnderArmor.

Earlier in their career, Bonnka held positions at Ubisoft as an EMEA Senior Brand Manager, where they managed key brands and distribution deals at an international level. Bonnka also worked at Electronic Arts as an EA Sports Senior Brand Manager, where they built relationships with sports federations and managed contracts and cross-promotion deals.

Bonnka's work experience also includes a role at Microsoft as an Xbox XSN Sports Product Manager Jr, where they worked on various Xbox and PC games.

Throughout their career, Bonnka has demonstrated a strong track record of success, including spearheading global marketing campaigns, driving brand strategies, and achieving significant business results.

Bonnka Lim holds a Master's degree in International Business and Marketing, which was obtained from the Institut Superieur de Commerce de Paris (ISC) from the year 2000 to 2003. Prior to that, Bonnka Lim pursued an Associate's degree in DUT Techniques de Commercialisation at the Institut Universitaire de Technologie (IUT) from 1998 to 2000. Additionally, Bonnka Lim completed their high school education at Lycée Jean Monnet, where they obtained a BAC Economique et Social - Option Anglais spécialisé from 1996 to 1998. The specific field of study during this period is not mentioned.

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Timeline

  • Chief Marketing Officer

    November, 2021 - present