Nancy Roberts

Chief Marketing Officer & MD, North America at YouAppi

Nancy Roberts is the current Chief Marketing Officer & MD, North America at YouAppi. Prior to their current position, Nancy Roberts was with App Growth Summit, Makeena, Inc., and Glispa. Nancy Roberts has been in the mobile marketing industry for over 6 years.

Nancy Roberts has extensive experience in building, recruiting, and managing teams as well as executing complex multinational mobile ad campaigns. Under their leadership, Glispa North America successfully tripled US client spend in only 24 months ($36M as of 2017).

Nancy Roberts is known for their strong work ethic and dedication to their clients. Nancy has worked with notable clients such as Amazon, Audible, Disney, FanDuel, Gilt Groupe, Google, Game Show Network (GSN), Horizon Media, Kabam, Machine Zone (MZ), M&C Saatchi, Pocket Gems, Rosetta Stone, TextNow, Twitter, Zappos, and Zynga.

Nancy Roberts has a Master of Business Administration (M.B.A.) from the University of Phoenix, a Bachelor's Degree in Business Administration and Management, General from the University of Phoenix, and a Project Management: Software Projects, Project Integration & Risk Management certification from the University of California, Santa Cruz. Nancy also has a Business Administration & Management certification from San Francisco State University.

Some direct reports include Hilit Mioduser-Ames - SVP, Growth, Ashley Schmitt - Director, Marketing. Nancy Roberts reports to Moshe Vaknin, CEO & Co-Founder. They work with Lior Banay - Head, Global Payroll, Matthew Kloss - Director, Strategic Accounts, and Shohei Inaba - Head, Account Management.

Timeline

  • Chief Marketing Officer & MD, North America

    Current role

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