Anica Petrovic is an experienced Email Marketing Manager at YourBow since June 2017, specializing in designing and implementing direct email marketing campaigns and enhancing email templates with advanced features. Previously, Anica served as a Digital Sales Planner and Ad Operations Manager, focusing on digital media campaigns and ad operations across various channels. Anica's earlier roles include Assistant Community Manager at New Moment New Ideas Company, where responsibilities included campaign management and influencer management, as well as a PR and Digital Marketing Intern at Civic Initiatives. Anica holds a Bachelor's degree in Business/Managerial Economics from Beogradska bankarska akademija and has additional educational experience at Vinča institut and Fifteen Belgrade High School.
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