Martina Pileggi

Martina Pileggi started their career at BUZZMAN in 2013, where they worked as a PR Strategist, managing ad festival entries and participating in the development of strategic recommendations. Martina then moved on to Herezie as a Strategic Planner, where they conducted research, developed digital and social media strategies, and worked with brands such as Francine, MontBlanc, and Williams. In 2015, Martina joined Sid Lee as a Strategic Planner, providing strategic planning expertise, market analysis, and audience insights to improve client market positioning. At Google, they worked as an Operations Manager for BrandLab, coordinating workshops and client relationships. Martina later joined R/GA as a Strategic Planner, working on brand positioning and strategic planning for the launch of Google Assistant in France. Currently, Martina is with YouTube as a Southern Europe Team Lead for YouTube Partnerships, where they manage a team and drives business impact by selecting key partners and achieving organizational goals.

Martina Pileggi received a Bachelor's degree in Communication and Media Studies from Università degli studi Roma TRE in 2010-2013. Martina then pursued a Master's degree in Digital Communication and Media/Multimedia from IESA art & culture in 2013-2015.