Adam Adkins

Adam Adkins is an experienced marketing and technology professional with a strong background in digital marketing, web development, and content creation. Currently serving as an Optimization Expert at Thryv since July 2022, Adam focuses on enhancing the omnichannel Thryv Leads product by analyzing campaign performances across various platforms. Previously, Adam worked at Vivial as an SEM Analyst, performing campaign audits and maximizing PPC campaign potential, and held the position of Senior Digital Account Coordinator, managing digital marketing portfolios for over 100 clients. Adam's experience also includes roles as a Webmaster at Elizabeth's New Life Center, a Web Developer/Analyst at Elliott Tool Technologies, and positions in technical support and software development. With a Bachelor’s degree in Mass Communication from Wright State University and multiple relevant associate degrees, Adam combines technical skills with a deep understanding of digital marketing strategies.