Sven Palys is the Founding Partner & Co-CEO of Yuzu Kyodai, an independent insight-driven brand & business strategy agency. He is also the Co-Founder of strata, a creative organization supporting pioneering artists with digital technologies. Additionally, he serves on the Executive Committee of BCCJ - The British Chamber of Commerce in Japan's Diversity & Inclusion Taskforce. With a background in international marketing and branding, Sven has also worked as an Adjunct Professor at 慶應義塾大学 and held positions at MullenLowe Group, Flamingo, NHK, Science and Technology in Society Forum, and Cornelsen Verlag GmbH. Sven holds a MA (cantab) in Oriental Studies (Japanese) from the University of Cambridge and has also studied at The University of Tokyo and Nihon University as an exchange student and MEXT Scholar.
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