Bader al Rshaid

Director Of Brand Management at Zain KSA

Bader Al Rshaid's work experience includes a variety of roles in marketing, brand management, campaign management, content management, and competitive intelligence analysis. Bader started their career as a Marketer at TECHNOLOGY CONTROL CO. in 2013 and then worked as a Media and Design head department at Nartaqi Charity Organization from 2012 to 2015. In 2014, they joined Zain KSA where they held various positions such as Competitive Intelligence Analyst, Value Proposition Team Leader, Campaign Management Team Leader, Brand & Content Management Senior Specialist, Content Management Manager, and Campaign lifecycle management senior manager. Currently, they are serving as the Director of Brand Management at Zain KSA. Throughout their roles, Bader has been responsible for shaping company image, developing marketing strategies, managing campaigns, overseeing communication channels, and analyzing data for decision-making purposes.

Bader Al Rshaid earned a Bachelor's degree in Marketing and an Associate's degree in Insurance from Al Yamamah University, where they studied from 2009 to 2013. Prior to that, they attended Al Rowad School from 1995 to 2008, though no degree or field of study is specified. Bader plans to pursue a Master's degree in Digital Transformation from IE Business School starting in 2023. In addition to their formal education, they have obtained certifications including the Google Ads Display Certification from Google Ads in June 2020, the Mini MBA from Nokia in 2018, and a Certificate of Achievement from the Ministry of Labor in 2013.

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Previous companies

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Timeline

  • Director Of Brand Management

    January, 2024 - present

  • Campaign Lifecycle Management Senior Manager

    February, 2021

  • Content Management Manager

    January, 2020

  • Brand & Content Management Senior Specialist

    November, 2018

  • Campaign Management Team Leader

    April, 2017

  • Value Proposition Team Leader

    June, 2015

  • Competitive Intelligence Analyst

    May, 2014