Jit Sengupta

Jit Sengupta is a seasoned marketing professional with extensive experience across various industries, currently serving as Vice President of Marketing for ZEE Biskope and ZEE Bangla Cinema at Zee Entertainment Enterprises Limited. Since June 2019, Jit has successfully engaged a significant audience in Bihar, Jharkhand, Purvanchal, and Bengal, achieving remarkable milestones such as launching Zee Biskope as a market leader and winning over 100 marketing awards in one year. Previous roles include Director of Marketing for ZEE Biskope, Brand Manager at ABP Group, and Deputy Manager of Brand for The Times of India, among others. Jit holds a MSc in Marketing and Strategy from the University of Warwick and multiple degrees from St. Xavier's College in Kolkata.