Pavneet Singh

Pavneet Singh is a seasoned sales professional with extensive experience in digital advertising and client management. Currently serving as Senior Sales Lead for Digital Advertising at Zee Entertainment Enterprises Limited since February 2024, Pavneet is involved in leveraging AI technology to enhance the shoppable experience on the Hipi platform. Previous roles include Account Director at Wireless Federation, where responsibilities focused on large enterprise sales and project management, and Digital Lead for Brand Solutions at Times Internet, where efforts were centered on client portfolio expansion. Additional experience includes positions at TikTok as Senior Key Account Manager, Group Head of Digital Ad Sales at ScoopWhoop Media Pvt. Ltd., and Co-Founder and CMO at Reflete. Early career experience involved various roles in digital ad sales and business development at Hindustan Times. Pavneet holds an MBA in Marketing from Infinity Business School, obtained in 2008.