Daryl Blanco

Daryl Blanco serves as the Senior Vice President of Performance Media at Zenith, leading the Search & Performance practice for Zenith USA since October 2017. Blanco has over 17 years of experience in various roles at Publicis Media, contributing to Starcom, Performics, and Zenith. Previous positions include Vice President and Director at Starcom, where responsibilities encompassed serving as a subject matter expert in Search & Social, driving business development, and managing strategic client relationships for notable brands such as Lowe's and Disney Channel. Daryl's early career included roles as a Search Manager and Analyst, focusing on campaign management and optimization for clients like General Motors. Blanco holds a B.S. in Marketing and Management from the University of Illinois Chicago.