Eelco Engelkens is an accomplished professional with extensive experience in digital business and performance planning. Currently serving as Global Digital Business Director and Global Digital Strategy Director at Zenith since October 2016, Eelco leads digital initiatives for multiple Strategic Business Units at Nestlé, focusing on both immediate campaign strategies and long-term transformation. Prior roles include Performance Planning Director, where Eelco managed performance roadmaps for clients such as Aviva UK and Macmillan Cancer Support, and Performance Planning Manager, overseeing successful campaigns for Next UK & Worldwide. Eelco has a diverse background that includes positions at Mediablue International, Didacticum, and NEXOR, as well as educational achievements from Haagse Hogeschool and Delft University of Technology, culminating in a BBA in International Marketing.
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