Prash S.

Vice President, Corporate Digital at Zeno Group

Prash S. has a diverse and extensive work experience in digital marketing and communications. Starting in 2011, Prash worked as an Account Manager at SocialKaty, LLC, where they contributed to user acquisition through inbound marketing tactics. In 2012, they joined Shop Class as a Content Marketing Specialist, bridging the gap between social media and experiential events to drive conversions and loyalty.

In 2013, Prash moved to Golin as a Digital Manager, where they built and executed digital marketing strategies for iconic brands such as McDonald's and ConAgra. Prash later became a Senior Digital Manager, specializing in paid social media, emerging platforms, and scalable social intelligence. Within this role, they also led digital strategies for Fortune 100 companies and executed tailored influencer campaigns for a Fortune 100 insurance company.

Prash then joined Brunswick Group in 2018 as an Associate, Digital, advising companies on operating in a rapidly evolving digital media landscape and empowering executives to build trust and thought leadership through social media.

In 2020, Prash worked as a Digital Marketing Director at Citadel, followed by their current role as Vice President, Corporate Digital at Zeno Group, a subsidiary of Daniel J. Edelman Holdings, Inc. In this position, they counsel companies on using digital to build long-term reputation and achieve immediate business goals.

Prash also has experience in academia, as they currently work as an Adjunct Instructor at the USC Annenberg School for Communication and Journalism.

Prash S. has a diverse education history spanning multiple institutions and areas of study. They obtained a Bachelor of Science in Commerce with a concentration in Integrated Marketing Education - Honors and a minor in Interactive Media from DePaul University, where they studied from 2007 to 2011.

Prash S. is currently pursuing a Master of Business Administration (MBA) degree at Northwestern University - Kellogg School of Management. Their expected completion date is in 2023. The specific field of study for their MBA program is not provided.

In addition to their academic degrees, Prash S. has obtained several certifications in various areas. They are a LinkedIn Certified Marketing Insider, having completed the certification program from LinkedIn in October 2022. They also hold certifications in LinkedIn Content and Creative Design, LinkedIn Marketing Solutions Fundamentals, and LinkedIn Marketing Strategy, all completed in October 2022.

Prash S. has acquired the Brandwatch Foundations Certificate from Brandwatch in April 2022. They have also completed the Basics of Business Finance - Essentials course from FinanceTalking Ltd in November 2019 and the Python Programming for Data Science course from Promotable in April 2019.

Furthermore, Prash S. possesses certifications in Inbound Marketing from HubSpot, Google AdWords Mobile, Google AdWords Certification, and Google Analytics Certification, all obtained between 2016 and 2017. They have also completed the Twitter Flight School program offered by Twitter in July 2015 and the Design Kit: The Course for Human-Centered Design by IDEO.org in May 2015.

Lastly, Prash S. is scheduled to participate in an MBA Exchange program at the University of Edinburgh Business School starting in 2023, although the end year is not specified.

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  • Vice President, Corporate Digital

    September, 2021 - present