Ify Odum

Ify Odum is a seasoned marketing professional currently serving as a Senior Product Marketing Manager for App Growth and Customer Experience at Zillow since October 2023. Prior experience includes a role as Global Product Marketing Manager at Twitter from September 2021 to January 2023, where Ify led global go-to-market strategies for various consumer products. Previous positions include Brand Strategist for Amazon Music at Laundry Service, Integrated Brand Strategist at Campbell Ewald focusing on General Motors, and Strategist and Social Media Manager at Coup Creative. Ify also held roles at Anomaly and Leo Burnett, in addition to completing a fellowship with the 4A's. Ify holds a Master of Management Studies from Northwestern University's Kellogg School of Management and a Bachelor of Arts in International/Global Studies from the University of Michigan College of Literature, Science, and the Arts.